WebinoArt The challenge
Thirty years of expertise, little online visibility.
The shop had loyal customers but a dated website on an old domain. It needed a modern site and an online shop without losing the visibility it had already earned on Google.
What we did
The work, step by step.
Domain migration
Move from art-tappeti.it to artappeti.com with 301 redirects and a Search Console change of address.
WooCommerce shop
Catalogue with filters for style, size and room, and carefully written product pages.
“Rug Guide” blog
Articles on rug care, buying and authenticity, written for Google and for customers.
Service pages
Cleaning, restoration and fringe repair, with a form to send photos.
On-page SEO
Titles, descriptions, alt text and page structure optimised.
Compliance
Cookie banner and terms of sale in line with EU rules.
WordPressPlatform
WooCommerceOnline shop
IT + ENLanguages
SEOMigration and content
After 30 years in the shop I didn’t know where to start with a website. Peyvand moved everything to the new domain without losing our customers on Google, built the online shop and the blog. He always answers and explains everything patiently.